What is Natural Fragrance
Natural Fragrance is a combination of naturally derived essential oils, floral extract, and plant-based aroma-producing ingredients.
What Natural Fragrance does in our products
Natural Fragrance has a sole purpose of giving our products a pleasant aroma. It achieves this without using harmful synthetic perfumes and phthalates.
Which products include Natural Fragrance
How Natural Fragrance made
We elect to keep this blend of ingredients listed as a singular one for the sole purpose of protecting our signature scents. There are a limited number of aroma producing ingredients from plants. Most are citrus or floral. To achieve a truly complex aroma takes a team of highly skilled natural perfumers. They are able to add depth and range to our aromas which have a distinct beginning, middle, and end. You can think of it in much of the way which wine experts observe the aromas of wine. The use of Natural Fragrance is never more than 0.2% by volume in our products and never contains any common allergens.
Why we use Natural Fragrance
We view a complex, pleasant aroma as an integral part of the experience when using Puracy products. For some people, the smell is more important than the performance of the product. We felt it was important that we create world-class aroma blends using only natural ingredients and protect them from copiers by using the term Natural Fragrance.