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Alcohol alkoxylate

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Alcohol alkoxylate

\ ˈal-kə-ˌhȯl\ alˈkäksəˌlāt \ Naturally Derived Plurafac
What it is: 

Alcohol alkoxylate, also known as Plurafac, Poloxalene, or Pluronic, is a clear or slightly yellow liquid but can also appear in granular form.[1,2,3] It is a copolymer of polyethylene and polypropylene ether glycol.[4]

What it does in our products: 

Alcohol alkoxylate is a surfactant used in household cleaning products as a rinse aid to prevent spotting.[5] It is also a wetting agent that controls foam.[6] We use it in our dishwasher detergent.

How it's made: 

Alcohol alkoxylate has a trade-secret formula but is derived from sugar.

Why we use it: 

Alcohol alkoxylate is a mild eye and skin irritant.[7] The EPA has deemed the ingredient safe in food at less than 10 parts per million.[8] Whole Foods has deemed the ingredient acceptable in its body care and cleaning product quality standards.[9,10,11]